| 2007
Performance |
Prudential Continues Market
Share Domination The numbers are in for 2007: once again,
Prudential Utah Real Estate controlled the bulk of the
Park City market. Within the city limits, Prudential
held 55% of the market share for 2007, with the nearest
competitor far below at 11%. In specific geographic areas,
Prudential fared even better. In the greater Deer Valley
area, Prudential controlled 58% of the market for single-family
homes, condos and vacant land. And, specifically in the
Empire Pass/Flagstaff area of Deer Valley, Prudential
carved out a whopping 71% of the market share. In both
instances, the closest competitor only held 9% of sales.
The Canyons® Resort area, which includes land and
home sales in The Colony, also proved rewarding for Prudential;
the brokerage controlled 65% of the area market share
for 2007. Data taken from 2007 Park City Multiple Listing
Service combined with Prudential Utah Real Estate income
records. Jan. 1 2007 through Dec. 31, 2007. |
Park
City Areas Single Family Homes, Condos, Vacant Land
Sold Volume January 1, 2007 -December 31, 2007 Geographic
areas 1-9.

Deer
Valley Areas Market Share Homes, Condos, and Vacant
Land
Sold Volume January 1, 2007 - December 31, 2007
Geographic Areas 3,4,5, 6

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| Company History |
In 2001 Prudential Coleman Real Estate,
Prudential Prestige and The Impression Group had joined
together to form Prudential Utah Real Estate. Expanding
the capacities of all three firms, the synergy and
combined resources of these companies have greatly
increased the service level to our clients and the
entire Park City area real estate market.
Today, their combination with Prudential Coleman
Real Estate, the most productive firm in Park City
for many years, provides an evenly balanced and powerful
market position for Prudential Utah Real Estate with
10 dedicated offices and over 120 experienced REALTORS®.
Currently nationwide Prudential has over 80,000 REALTORS®. |
| Professionalism |
Many of Prudential agents have been
part of and contributed to the community needs for
many decades. This level of experience, professionalism,
and character is rare in small resort towns the size
of Park City. We feel very fortunate to have this caliber
of talent.
In every industry there is a group of people distinguished
by a passion for excellence and an eagerness for
new ideas. When it comes to real estate in Park City,
Prudential Utah Real Estate REALTORS® are those
people. |